Shannon M. Farley
AI isn’t the future of marketing. It’s the present.
But most teams lack the time, the tools, or the clarity to implement it well.
That’s where I come in.
I’m a
Strategic Marketer
AI Systems Builder
Creative Colaborator
Barrier Breaker
Data Nerd
I started my career working with brands like Microsoft, Nike and Toyota at a top Bay Area agency, then helped scale a startup into a 600-person SaaS company, and later led GTM teams to drive over 700% revenue growth. Today, I work with marketing leaders to embed AI tools into their teams—not as a gimmick, but as a true growth engine. Because we work together to weave AI into the way your team thinks, builds, and moves, you don’t just keep up—you set the pace.
Cool Tools are nice.
Systems that Actually work are better.
Here’s what we build together.
Strategic AI Blueprint
Forget off-the-shelf advice. I create AI roadmaps that align directly with your marketing goals—no fluff, or wasted moves.
Signature GPTs
Your brand’s voice, on-demand: GPTs trained to accelerate your content, campaigns, and operations without sounding like a robot.
Flow Agents
Smash through production bottlenecks with agent workflows that cut cycle times and raise your output game.
my process
Align & Assess
We align withr business objectives, marketing KPIs, and success metrics. Then we audit your workflows, tech, and team to uncover high-impact AI opportunities.
Design & Prototype
We design lightweight, high-leverage AI use cases—like content workflows, campaign automation, or GPT copilots. Each pilot is tested in real-world conditions.
Operationalize & Enable
We codify successful pilots into repeatable systems, train your team, and build the documentation to embed AI into your day-to-day marketing operations.
Optimize & Expand
We measure impact, optimize for efficiency, and explore where AI can go next—across campaigns, GTM teams, or entirely new functions.

Made for Movers, Not Spectators
IF THIS SOUNDS LIKE YOU, WE’RE A FIT.
For Teams
Small Teams Stretched Thin
For Organizations
Startups & SMB’s Wanting to Scale Smart
Let’s Build Something Better Together
If your team is drowning in chaos, let’s talk.
I help marketing teams bring AI into their day-to-day—without the overwhelming, wasted spending, and without adding more noise to your already busy world.